Salesforce was designed to make keeping track of relationships with your customers easier and more efficient. But what about making professional and consequent communication with your customers easier? With Salesforce and Chargent, you can create customized electronic mail templates that can be automated.

Ii Types of Email Templates

In this tutorial, you will be working with Salesforce Classic Email Templates and Salesforce Lightning Email Templates. Both of these are used in unlike situations.

Salesforce Classic E-mail Templates are currently used with Workflow or Procedure Builder to automate electronic mail alerts. The emails are sent automatically once triggered by a certain event, such every bit when a transaction is approved or an business relationship is past due. When you're using the Chargent app, you'll use this version when sending receipts, Payment Requests, and Automated Collection emails.

You can too use Salesforce Classic E-mail templates based on your design to automate an electronic mail sent out xxx days earlier a renewal catamenia. One time you set up your email automation, you don't take to track and email customers individually and discover information from multiple records, as the organization will do that work for you. You lot tin can ready a timeline for automatic emails through Workflow with a Classic Email Template.

Salesforce Lightning Email Templates are currently used for communicating with your customers one-on-one. This email system is not automatic, meaning you can't automate information technology. Just you can create electronic mail templates to use when you are communicating with whatever of your customers. This is where the merge fields come in. With merge fields, you can customize the email design to contain information unique to the customer.

For example, at Chargent we oft go questions from our customers regarding their upcoming business relationship renewals. With Lightning Email Templates, y'all tin set custom fields that will determine a renewal date and the corporeality that their renewal costs. Information technology'south easy to create a custom template that populates the customer's name, business relationship, renewal date, and amount from their file.

Salesforce Classic Email Templates

How can you lot brainstorm using this helpful tool today? Let'southward go through building templates for Salesforce emails footstep by step.

Step ane: Create a New Template

Within Salesforce, navigate to your Setup. From in that location, you will enter a search in Quick Detect for "Archetype Email Templates." Click the link, which will take you to the electronic mail templates page. You will see the option to create a new one either in the center or the correct-hand side of the page. Click the New Template button to brainstorm.

Step 2: Template Settings

Once you click the New Template button, you will see you can create iv different types of email templates.

  • Text
  • HTML (using Classic Letterhead)
  • Custom (without Archetype Letterhead)
  • Visualforce

Each selection allows you to create a template. For example, the HTML with Classic Letterhead allows yous to create a template and layout using your company'due south letterhead. We will explore the selection Custom (without Classic Letterhead) for this commodity. After selecting that selection, yous will exist brought to the next screen.

Yous volition need to name the template and select the binder to identify it in. If you put your template in a individual folder, only yous will be able to use information technology in the future. If this is a template that all users will need access to, y'all desire to make sure y'all check the box "Available for use." Press save and get ready to customize your template.

Step 3: Writing and Merge Fields

On the next page, you will create your Salesforce classic e-mail template. Drop-downward menus allow you to select the object and fields to merge. Merging in custom fields tin can personalize the email based on your organization and your customers. For instance, create a salutation and merge a custom field with the customer's first and terminal name. Y'all can do the aforementioned at the cease of your electronic mail and add a merge field with a specific name to be included.

For the merged fields to execute flawlessly, the information needs to be fully populated in the client's Salesforce record.

Step iv: Text Version

When you are happy with the template, y'all tin can click side by side to create a plain text version. Almost people have an email client that tin read custom HTML, but not all. By creating a plain text version bachelor, you can oft increment your chances that the e-mail goes to their inbox instead of a SPAM folder. But non to worry, your recipients will only get one version of the email.

Step 5: Test

It's a great idea to send a test to make sure yous've set everything up correctly. If you find anything has populated incorrectly, you can get back and edit your HTML code and text email templates to your liking. If you are familiar with Workflow Rules and triggers, y'all can set the Email Template to send based on an event automatically, such equally when a payment fails.

Step 6: Attach a file

If you have a file that you'd like to adhere to your Archetype Email Template, that's possible likewise! Navigate to your binder of electronic mail templates and select an e-mail. Click the Attach File button and select the file you wish to adhere to your template. Press Salve and y'all're done.

Salesforce Lightning E-mail Templates

At present that you empathize how to create Classic Email Templates permit'due south have a look at Salesforce Lightning Templates.

The Lightning templates are like; yet, they are currently only used every bit "one off" templates. That means that yous cannot automate them similar the Classic Email Templates.

Salesforce has plans to permit automation in the future, but you lot can employ them to transport emails to individual recipients for now.

Step one: Load a Record

To get-go a Lightning Electronic mail Template, navigate to a record that contains Salesforce Activities. This will ofttimes be the Contact or Case record.

Stride 2: Create the Template

Click the Email button. Instead of typing out a new e-mail, click the Insert, Create, or Update Template button and select Create a Template.

Apply the editing tool the same equally you would to any Electronic mail customer and customize the fields. You can add a subject line, include images, create hyperlinks and bullets if needed.

You will run into the brackets icon in the lower set up of email tools, which allows you to add merge fields. Merge fields can be whatever standard or custom field and help personalize the email past inserting field values from an already populated record.

You can adhere files to your email here as well.

Step iii: Relieve

When you lot are washed creating your template, click the icon to the right of the brackets to relieve your template.

Step 4: Utilise the Template

To apply the template in the future, navigate to your Contact or Case record and click the Email push button. Instead of typing out a new email, click the Insert, Create, or Update Template button and select Insert a Template. You tin now choose the template you created and use information technology for the email activity. Press send, and you're washed!

Automate Payment Emails with Chargent

Using customized email templates will be then helpful to your team. With the Chargent app for Salesforce, y'all can automate customized emails to your customers based on different triggers. Chargent's Payment Request e-mail template volition requite you the ability to send a payment link directly to your customers over email.

Chargent makes sending invoices and receiving payments easier than always, and you'll love the results. Contact us today to integrate our top-rated payment processing app with your Salesforce workflow.